Sports Card Investor Case Study

    How Sports Card Investor Turned YouTube Attention Into a Subscription Business

    Sports Card Investor began as a low-budget YouTube experiment and grew into a media, software, and commerce engine for card collectors. This case study breaks down how Geoff Wilson built the audience, how Market Movers became the core paid product, where YouTube fits into the funnel, what the business may earn, and how a smaller creator could copy the model.

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